News release: Avery Dennison introduces multifunctional automotive foam and fiber bonding tape solutions portfolio

Tapes are engineered to address common noise and performance challenges found in vehicles

PAINESVILLE, OHIO (July 17, 2024) - Avery Dennison today introduced a collection of functional tapes for bonding foam and fiber materials throughout vehicles. This new portfolio is the latest addition to the company’s expansive portfolio of pressure-sensitive adhesive tapes and is specifically engineered to address common issues such as in-cabin noise, odors originating from VOCs, and meeting OEM specifications.

“As more vehicles transition to electric propulsion, the need for foams and fibers is increasing due to the lack of engine noise that covers up other noise sources,” said Max VanRaaphorst, business development manager - eMobility, Energy Storage and Automotive, Avery Dennison Performance Tapes North America. “Our portfolio addresses challenges related to wind noise, powertrain noise, road noise, and BSR (buzz, squeak, and rattle, in addition to other performance requirements.”

This new portfolio includes a wide range of functional bonding and protection tapes built on multiple pressure-sensitive adhesive technologies. The specific bonding applications include:

Interior Gasket Bonding
Exterior Gasket Bonding
Heat Shield Bonding
Acoustical Absorption Bonding
Buzz, Squeak & Rattle Solutions
Interior Trim Padding Bonding

To learn more about the Avery Dennison Performance Tapes Automotive Foam and Fiber Bonding portfolio, visit: www.tapes.averydennison.com/autofoamandfiber.

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