How automotive adhesive tapes can help

The automotive industry increasingly relies on advanced adhesive technologies to replace traditional mechanical fasteners and liquid glues. Automotive adhesive tapes offer several advantages:

  • Cleaner, faster assembly, no curing time or mess compared to glues
  • Lightweight designs that support fuel efficiency and EV battery performance
  • Noise, vibration and harshness (NVH) benefits, improving cabin comfort
  • Enhanced aesthetics, with precise, invisible bonding
  • Consistent, repeatable performance on production lines

Compared to liquid glues, automotive adhesive tapes provide superior process control, uniform thickness, and immediate handling strength, suited for applications across the cabin, exterior, powertrain, and e-mobility systems.

Our automotive adhesive solutions

With decades of experience partnering with global OEMs and tier suppliers, Avery Dennison has built a proven portfolio of automotive adhesive tapes for demanding vehicle environments. Our solutions support applications across four key areas:

  • Interior: Low fog, low VOC, and comfort-driven performance for cabin components, NVH materials, displays, and trim.
  • Exterior: Weatherable, high-strength constructions engineered for UV resistance, moisture, chemicals, and temperature extremes.
  • Powertrain: High-temperature, durable adhesive solutions for brake shims and other under-hood components requiring noise reduction and thermal performance.
  • Electronics & E-mobility: Thermally conductive, flame-resistant, and dielectrically strong tapes for EV battery systems, sensors, and advanced driver assistance components.

Custom automotive adhesive solutions

Every vehicle platform presents unique challenges, from new EV architectures to innovations in lightweight materials. Avery Dennison supports customers with custom automotive adhesive development tailored to specific application needs. Our team collaborates directly with OEMs and tier suppliers to develop solutions that meet performance, regulatory, and manufacturing requirements.

Our custom capabilities include:

  • Joint development for emerging applications
  • Tailored adhesive constructions and chemistries
  • Business development and specification support
  • Application engineering and technical guidance
  • Advanced testing and validation services

Our ISO 17025-certified laboratory provides:

  • Adhesive performance testing (peel, tack, shear)
  • Environmental conditioning (temperature, humidity, UV, chemical)
  • Dielectric strength and flame-performance evaluations

Frequently asked questions (FAQ) about automotive adhesives

  • What is the strongest auto body adhesive?

    The strongest auto body adhesive solutions are typically high-performance acrylic or epoxy-based adhesives engineered for structural bonding. These adhesives are used for panels, reinforcements, and exterior components where high strength and durability are critical. Avery Dennison offers advanced bonding tapes designed to meet or exceed industry expectations for these applications, including high-strength acrylic foam technologies.

  • What adhesive do car manufacturers use?

    Car manufacturers use a combination of automotive adhesive tapes, structural adhesives, and specialty bonding materials depending on the component and environment. Adhesive tapes are preferred for mounting, sealing, trimming, NVH materials, electronics, and many EV battery components due to their precision, light weight, and ease of automation. Avery Dennison supplies many of the same adhesive technologies used by global OEMs across interior, exterior, and electrification systems.

  • Why work with Avery Dennison for automotive adhesive solutions?

    • Decades of proven automotive experience
    • Global manufacturing and technical support footprint
    • Advanced R&D capabilities, including custom formulation and prototype development
    • ISO 17025-certified testing laboratory
    • Reliable supply, consistent quality, and OEM-ready specifications
    • Expert cross-functional teams, application engineers, scientists, and technical specialists working directly with your team

    Avery Dennison is committed to helping automotive customers innovate with confidence through high-performance materials, collaborative development, and deep industry expertise.