Automotive | Avery Dennison

Avery Dennison Performance Tapes offers pressure-sensitive adhesive tape products designed for automotive bonding and mounting applications. We have a long track record of success in the industry, and provide solutions for automotive exteriors, interiors, powertrains and chassis. Our products meet OEM specifications for a wide range of applications.

Automotive applications where our tapes are used

Going beyond bonding to develop solutions that address your needs

The Avery Dennison product portfolio includes a wide variety of constructions, chemistries, and functional additives. These products are backed by our superior customer service and technical support staff. You can be confident in your Avery Dennison solution.

We also have the ability to collaborate with you on custom solutions. Avery Dennison goes beyond bonding, offering you access to our research and development facilities and subject matter experts who can work with your team to produce the unique product you're seeking for your application.

Custom solutions

Global footprint
New product development for custom solutions for applications
Business development and specification support for emerging applications
Application engineering and technical support

Testing capabilities

ISO 17025-certified laboratory
Traditional pressure-sensitive adhesive bulk property testing (peel, tack and shear)
Environmental conditioning (temperature, humidity, UV, chemical and more)
Flame performance and dielectric strength testing at the tape and composite level

Research and development capabilities

Insights

ALL INSIGHTS

In the news: Adhesive tape solutions for EV battery design

As the automotive industry increases its production of electric vehicles (EVs), it faces unique challenges presented by EV battery engineering. In a recent article in Adhesives & Sealants magazine, our products were featured as solutions for a variety of applications in EV battery packs.

Learn more

Feature: Plugging Into the Battery Industry at NAATBatt 2025

Advanced battery technology was the topic at the NAATBatt 2025 annual conference. Steve DeMaagd, business development manager of eMobility and automotive, attended and shares his experience from the event in this feature.

Learn more

News Release: Avery Dennison unveils EV Battery Venting Materials Portfolio

Discover how products in our new Venting Materials portfolio provide quick burn-through to facilitate venting via a channel in batteries at the cell, module and pack levels.

Learn more

ALL INSIGHTS

Adhesive tape solutions for automotive

Automotive applications where our tapes are used

Automotive electronics

Brake shim

EV battery

Foam & fiber bonding

Mirrors

Going beyond bonding to develop solutions that address your needs

Insights

In the news: Adhesive tape solutions for EV battery design

Feature: Plugging Into the Battery Industry at NAATBatt 2025

News Release: Avery Dennison unveils EV Battery Venting Materials Portfolio

We welcome the opportunity to share our insights and knowledge.